![]() Well, Pixlr-o-matic’s functionality is an extension of this philosophy. Regular readers will know that I don’t go in for a lot of post-production, preferring to get the results as close to ideal at the time of capture. ![]() Perhaps it’s the liberating feeling of the potential to make great pictures without the usual bulk of camera equipment in my hands? Perhaps it’s the methodology (or lack thereof) required? Above all, though, I do know that it speaks volumes to the creative juices flowing through my and other people’s bodies. It’s a curious thing, and I still haven’t put my finger on just what I like about this new approach to image making. Not just because it offers slick and pleasing visual effects (think retro looks, vignettes, Polaroid effect, snazzy boarders etc) but because it’s actually encouraging me to think more creatively, even when approaching ‘trivial’ snaps. Pixlr-o-matic is excellent, and has quickly become my tool of choice. Having recently made the switch to Android, I’m really enjoying using one photo app in particular. If anything, the accessability of photographic technology to the masses – whilst something of a game-changer in recent times – only serves to make us pros raise our games, to produce stronger portfolios with which to impress new and existing clients. ![]() The more enlightened amongst us, of course, realise that this is a very narrow-minded view of our craft. To be a photographer, they’d have you believe, is to have ‘all the kit’. A lot of photographers might shy away from camera phone technology, thinking it’s beneath them. ![]()
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